Floqer is a CRM data enrichment tool built for marketing, GTM, sales and revenue teams. It is an upgraded version of Clay.com and Zoominfo, which can automatically clean and enrich CRM data. The importance lies in improving team productivity and reducing manual research work. The main advantages are: leveraging 75 industry-leading data sources to provide trusted data; AI agents provide relevant and actionable data in real time; and the ability to continuously update CRM records. In terms of product background, it is trusted by 100 high-growth companies. Pricing information was not mentioned. The product is positioned to help enterprises efficiently manage and utilize CRM data and seize sales opportunities.
Demand group:
["Marketing Team: The rich data and intent signal monitoring functions provided by Floqer can help the marketing team more accurately locate the target audience, formulate more effective marketing strategies, and improve marketing effects.", "GTM Team: Through automated potential customer research and data update functions, the GTM team reduces the manual research work, allowing it to advance the market entry plan more efficiently.", "Sales Team: Real-time updated CRM data and accurate intent signals allow the sales team to seize sales opportunities in a timely manner and improve the sales conversion rate.", "Revenue team: Rich company- and individual-level insights help the revenue team better understand the market and customers, formulate reasonable revenue strategies, and achieve revenue growth."]
Example of usage scenario:
Lawrence Giordano, marketing coordinator at Hilco Global, said Floqer does an excellent job of handling niche data enrichment and can synchronize clean data to CRM, making targeting and promotion easy.
Janneta Tabakov, head of enterprise growth at Perplexity ai, said Floqer cleaned SciLeads' data, cleaned and enriched existing HubSpot leads, enabled personalized promotions, generated 17 responses and booked meetings, and closed a deal.
Sam Wiser, vice president of Diadem Capital, mentioned that Floqer ’s AI personalization feature achieved a 7.2% response rate within 45 days, and its rich waterfall flow provides the most accurate email and job information for ultra-precise promotion.
Product features:
Automatically update CRM data: Monitor and update CRM in real time through 75 data sources to ensure that the data is always up-to-date so that companies will not miss any business opportunities.
Eliminate duplicate and blank data: Ensure that there are no duplicate data and blank information in the CRM. Every potential customer can be enriched and improved the moment they enter the CRM, forming a unified and clean record.
Automated prospect research: Automatically provide key buyer background information and next action signals without manual operations, saving team time and energy.
Capture new registration information: Automatically capture new registration information from any database or Snowflake without manual export, and automatically tag accounts based on intent data.
Monitor intent signals: Monitor 25 intent signals in real time, such as recruitment, financing, related news, website visits, etc., to help companies accurately grasp the purchasing opportunities of potential customers.
Synchronize clean data to CRM: Synchronize processed clean data to CRM, making target positioning and promotion easy and achieving efficient use of data.
Provide AI personalization: With the support of advanced data providers, AI personalization is achieved, the response rate is improved, and support for ultra-precise promotion is provided.
Usage tutorial:
1. Visit Floqer official website (https://Floqer.com) and click “Get Started” to register.
2. After successful registration, log in to your account and follow the system prompts to connect to a CRM system that requires data enrichment, such as SalesForce, HubSpot, Pipedrive, etc.
3. The system will automatically start to clean and enrich the data in the CRM, and the data processing progress can be viewed in the background.
4. Use the 75 industry-leading data sources provided by the system to set data enrichment rules and parameters to meet personalized needs.
5. Turn on the intent signal monitoring function and pay attention to potential customers’ relevant developments in real time, such as recruitment, financing, website visits, etc.
6. Develop marketing strategies and promotion plans based on key buyer background information and next action signals provided by the system.
7. Regularly check system updated data and analysis reports, evaluate marketing and sales effects, and adjust strategies in a timely manner.